14
          
        
        
          December
        
        
          2014
        
        
          HYDROCARBON
        
        
          ENGINEERING
        
        
          recently took the final investment decision (FID) to proceed with a
        
        
          refinery and petrochemical integrated development project
        
        
          (RAPID). Indonesia is also moving forward to revamp its existing
        
        
          refineries and add petrochemicals complexes. Together, the
        
        
          cumulative investments in the ASEAN petrochemicals
        
        
          megaprojects are expected to total more than US$ 50 billion by
        
        
          2020.
        
        
          The national oil companies (NOCs) in the ASEAN region are
        
        
          often the main project developers of these megasites. The primary
        
        
          drivers for developing these sites are to achieve greater self
        
        
          sufficiency for petroleum fuel products and the basic
        
        
          petrochemicals/polymers, create an export hub, create local
        
        
          employment opportunities and develop the local workforce.
        
        
          These NOCs will need to address a number of critical questions to
        
        
          ensure the long term attractiveness and stability of returns on
        
        
          these megasites in a context of increasing competitive pressure
        
        
          fromMiddle East and North American regions.
        
        
          
            An increasingly over supplied
          
        
        
          
            ASEAN market
          
        
        
          Petrochemicals demand in ASEAN countries has been growing
        
        
          rapidly over the last decade and is expected to continue at a
        
        
          similar pace over the next decade driven by strong
        
        
          macroeconomic fundamentals, a growing middle class and
        
        
          increasing urbanisation in the region. Average GDP growth for the
        
        
          ASEAN bloc of countries has been averaging approximately 5%
        
        
          since 2007 and the GDP is expected to increase by approximately
        
        
          1.5 times by 2020. In addition, approximately 96 million people are
        
        
          expected to have joined the middle class between 2010 and 2015
        
        
          and the number is expected to grow further in the coming years.
        
        
          As such, demand for basic petrochemicals has been growing
        
        
          rapidly across most of the countries. For example,
        
        
          polypropylene (PP) and polyethylene (PE) demand have been
        
        
          growing at approximately 4.5 - 6.1% between 2008 and 2014 across
        
        
          the key consuming nations of Indonesia, Thailand, Malaysia and
        
        
          Vietnam. However, supply has also been increasing rapidly
        
        
          especially in Singapore, Thailand and Philippines which have seen
        
        
          more than double digit growth in PE and PP production between
        
        
          2008 and 2014. As such, the ASEAN countries currently face a
        
        
          structural oversupply within the region with increasing supply/
        
        
          demand imbalances between
        
        
          countries where Indonesia,
        
        
          Malaysia and Vietnam have seen
        
        
          growing imports while Singapore
        
        
          and Thailand continue to be major
        
        
          exporters of PE and PP (Figure 1).
        
        
          The same is also true for the
        
        
          aromatics products such as
        
        
          benzene and styrene.
        
        
          
            ‘Middle of
          
        
        
          
            the pack’ cost
          
        
        
          
            positioning
          
        
        
          Asian petrochemical producers and
        
        
          ASEAN players in particular have
        
        
          traditionally had a low share of
        
        
          cost competitive ethane based
        
        
          steam crackers. Regions such as the
        
        
          Middle East have traditionally
        
        
          enjoyed the lion’s share of ethane
        
        
          (or ethane/propane) crackers due to the availability of cheap gas
        
        
          feedstock but with the shortage of gas in the region, new
        
        
          megaprojects in the Middle East are moving to more mixed
        
        
          feedstock. Nonetheless, by 2018 the Middle East region will still
        
        
          have approximately 74% of its 33 million t cracker capacity run on
        
        
          either ethane or ethane/propane steam crackers. With the rise of
        
        
          the shale gas revolution in North America and setting up of new
        
        
          projects based on the availability of cheap gas, North America is
        
        
          expected to have almost 50% of its 43 million t cracker capacity
        
        
          based on ethane or ethane/propane steam crackers by 2018. By
        
        
          contrast, that number is only 9% in Asia with its projected
        
        
          70 million t cracker capacity with a further 7% of capacity run on
        
        
          coal based olefins plants mainly driven in China. In contrast to
        
        
          these three regions, Europe only has 3% of its 24 million t cracker
        
        
          capacity run on ethane/propane feedstock.
        
        
          Given this competitive landscape, the ASEAN producers are
        
        
          currently disadvantaged compared to North American, Middle
        
        
          Eastern and other Asian producers (Figure 2). Seen as part of the
        
        
          ethylene cost curve, the ethylene margin of ASEAN producers
        
        
          is expected to reduce from approximately US$ 110/t to
        
        
          US$ 10 – 50/t by 2020 as the new projects planned in Asia come
        
        
          online. This decrease in margins comes despite the fact that
        
        
          ASEAN producers are closer in proximity to the demand centres in
        
        
          north east Asia and have lower product logistics costs compared
        
        
          to other regions.
        
        
          The dynamically evolving competitive landscape places
        
        
          significant challenges on the long term competitiveness of the
        
        
          megasites currently being set up in ASEAN countries. The key
        
        
          question confronting the ASEAN producers is their viability as a
        
        
          export hub and whether their feedstock disadvantage can be over
        
        
          compensated by the world class logistics and geostrategic
        
        
          positioning and proximity to north east Asia.
        
        
          
            Maximising value from ASEAN
          
        
        
          
            megaproject investments
          
        
        
          ASEAN producers are currently setting their megasites through
        
        
          significant brown field expansions of existing sites or green field
        
        
          investments in new locations. For example, Vietnam has made the
        
        
          FID to build one refinery and is planning another integrated
        
        
          refinery and petrochemicals project. These projects in Vietnam
        
        
          
            Figure 1.
          
        
        
          Supply/demand balance of PE and PP across key ASEAN countries.